Are you searching for the best luxury underwear brands? Here are the top 10 best luxury underwear brands you should know: La Perla, Agent Provocateur, Eres, Kiki de Montparnasse, Simone Pérèle, Zimmerli, Derek Rose, Sunspel, Ermenegildo Zegna, and Versace.
The market for the best luxury underwear brands reached USD 11.5 billion in 2023 and continues to expand. These best luxury underwear brands are recognized for their outstanding quality, comfort, and striking designs.
Discover what makes each of these best luxury underwear brands unique in the world of premium undergarments.
Here’s what defines the best luxury underwear brands:
Key Takeaways
Luxury underwear brands focus on premium quality materials like silk and organic cotton, ensuring comfort and durability.
Look for brands that prioritize inclusivity, offering a wide range of sizes to fit every body type.
Sustainability is key; many top brands use eco-friendly materials and ethical production practices.
Consider the design and craftsmanship; luxury underwear features elegant cuts and attention to detail for a stylish look.
Investing in luxury underwear means enjoying superior comfort and unique styles that enhance your confidence.
Criteria for Best Luxury Underwear Brands

When you look for the best luxury underwear brands, you want more than just a pretty design. Let’s break down what really matters when you’re shopping for top-tier underwear.
Quality Materials
You can feel the difference when you touch luxury underwear. Brands use high-quality fabrics like silk, bamboo jersey, organic cotton, and even recycled lace. These materials are soft, breathable, and gentle on your skin. Here’s a quick look at some popular materials and their benefits:
Material | Benefits |
---|---|
Silk | Lightweight, cool, and strong |
Bamboo Jersey | Soft, absorbent, and eco-friendly |
Organic Cotton | Hypoallergenic and perfect for sensitive skin |
Recycled Lace | Unique, stylish, and sustainable |
You’ll notice that these fabrics help keep you comfortable all day.
Comfort
Comfort is a must. The best luxury underwear brands focus on fit and feel. They use precise tailoring and offer a range of sizes, so you get underwear that fits just right. Whether you prefer boxers, briefs, or comfortable thongs, you’ll find options that support you and move with your body.
Soft fabrics like modal and cashmere
Waistbands that don’t dig in
Styles for every occasion
Design
Design is about more than looks. Luxury underwear stands out with elegant cuts, seamless finishes, and attention to detail. You’ll see thoughtful touches like antimicrobial properties and ergonomic support. These brands balance style and function, so you feel confident and look great.
Inclusivity
You deserve underwear that fits your body. Many brands now offer sizes from XS to 4X, making sure everyone finds their perfect fit. This focus on inclusivity means more people can enjoy luxury comfort.
Sustainability
Eco-friendly practices matter. Top brands use sustainable materials, ethical production, and recycled packaging. They also encourage you to buy less but better, so your underwear lasts longer.
Price
Luxury underwear costs more than mainstream options. You usually pay over $25 per pair. This higher price reflects the quality, exclusivity, and care that go into each piece.
Best Luxury Lingerie Brands

When you want to treat yourself to something special, you look for the best lingerie brands that combine comfort, style, and a touch of magic. Let’s explore five of the most popular names in the world of luxury lingerie.
These brands have earned their place at the top for their unique designs, high-quality materials, and a commitment to making you feel confident every day.
Did you know?
According to recent consumer surveys, these brands are among the most popular luxury lingerie choices:
La Perla
La Perla sits at the top of the best lingerie brands list for a reason. When you slip into La Perla, you feel the difference right away. The brand uses silk, fine lace, and satin to create pieces that feel soft and luxurious against your skin. You’ll notice delicate embroidery and flawless finishes on every item.
La Perla’s Reimagined collections focus on sustainability and longevity, so you can enjoy beautiful lingerie that also supports modern values.
La Perla changed the game in the 1960s by introducing colorful two-piece lingerie sets. This move encouraged women to express their individuality and creativity. Today, you can find limited-edition pieces that empower you and help protect the environment.
If you want romantic lingerie that blends tradition with innovation, La Perla is a must-try.
What makes La Perla stand out?
Unique, sustainable collections
High-quality materials and refined details
Iconic, colorful two-piece sets
Agent Provocateur
Agent Provocateur brings boldness and excitement to the world of luxury lingerie. You’ll find daring designs, vibrant colors, and playful details that make every piece feel like a celebration.
The brand has shaped the market by offering seductive styles that appeal to modern tastes. If you want to feel empowered and confident, Agent Provocateur delivers.
The brand’s focus on high-quality, exclusive products has made it a favorite among millennials and Gen Z. You’ll see how Agent Provocateur uses social media and e-commerce to connect with you, making it easy to find your perfect fit.
As more women invest in quality lingerie, Agent Provocateur continues to lead the way with comfort, elegance, and a personal touch.
Why choose Agent Provocateur?
Bold, seductive designs
High-quality craftsmanship
Strong presence online for easy shopping
Eres
Eres stands out for its fabric innovation and timeless style. When you wear Eres, you experience the exclusive ‘Peau Douce’ fabric, which offers amazing stretch and support. This material hugs your body and moves with you, so you always feel comfortable. Eres also uses Calais lace and stretch satin, giving each piece a luxurious feel.
Design matters at Eres. The brand creates lingerie that enhances your silhouette while letting you move freely. You’ll love the attention to detail and the way each product feels both elegant and effortless. If you want luxury lingerie that fits like a second skin, Eres is a top choice.
Eres highlights:
Innovative ‘Peau Douce’ fabric
Focus on comfort and freedom of movement
Luxurious finishes and timeless designs
Kiki de Montparnasse
Kiki de Montparnasse brings a sense of artistry and sensuality to the best luxury underwear brands. You’ll find pieces that feel both daring and sophisticated. The brand uses silk, lace, and mesh to create lingerie that looks as good as it feels.
Kiki de Montparnasse is known for its romantic lingerie collections, perfect for special occasions or when you want to feel extra confident.
You can explore a range of styles, from classic to avant-garde. The brand’s attention to detail and commitment to quality make every piece a work of art. If you want lingerie that tells a story and makes you feel unforgettable, Kiki de Montparnasse is a brand you should try.
What you’ll love about Kiki de Montparnasse:
Artistic, sensual designs
Premium materials
Perfect for romantic moments
Simone Pérèle
Simone Pérèle is a French brand that brings elegance and comfort together. You’ll notice the difference in the way each piece fits and feels. The brand works with skilled artisans to create intricate lace details and uses high-quality fabrics for every collection.
Simone Pérèle’s dedication to French craftsmanship shines through in every stitch.
Founded by a corset maker in 1948, Simone Pérèle has become one of the best lingerie brands in the world. You get a blend of haute couture style and everyday comfort. If you want lingerie that feels luxurious but still practical, Simone Pérèle is a fantastic option.
Why Simone Pérèle stands out:
French artisanal craftsmanship
Exquisite lace and fabric choices
Balance of comfort and style
Tip:
When you shop for luxury lingerie, look for brands that match your style and comfort needs. The best luxury underwear brands offer something for everyone, whether you want bold, romantic, or timeless designs.
Best Men’s Underwear Brands

When you want to upgrade your underwear drawer, you should look for brands that deliver comfort, style, and a touch of luxury. The best men’s underwear brands combine tradition with innovation, giving you options that feel as good as they look. Let’s dive into the five top names that set the standard for quality and design.
Zimmerli
Zimmerli is a name you hear often when people talk about the best men’s underwear. This Swiss brand has been around since 1871, and it’s famous for its attention to detail. You get underwear made from the finest cotton, silk, and modal. Each pair feels soft and smooth against your skin.
Zimmerli’s craftsmanship stands out. Skilled artisans hand-finish every piece, so you know you’re getting something special. If you want the best boxer briefs or the best brief for everyday wear, Zimmerli offers both. Their classic designs never go out of style, and the fit always feels just right. You’ll notice the difference from the first wear.
Tip:
Try Zimmerli’s Sea Island cotton collection if you want a truly luxurious experience.
Derek Rose
Derek Rose brings British elegance to the world of men’s underwear. This brand blends tradition with modern touches, so you get the best of both worlds. Here’s how Derek Rose stands out:
Advanced materials like modal and bamboo boost comfort and durability. You get the softness of traditional fabrics with the benefits of new technology.
Performance underwear uses technical blends for breathability and flexibility. You stay cool and supported, whether you’re at work or at the gym.
Seamless construction means less irritation. You can move freely all day.
The brand uses sustainable materials like organic cotton and recycled fibers. You support ethical fashion every time you choose Derek Rose.
A wide range of sizes ensures everyone finds the perfect fit. This inclusivity is rare in luxury underwear.
Derek Rose makes some of the best boxer briefs for men who value both comfort and innovation. If you want underwear that keeps up with your lifestyle, this brand delivers.
Sunspel
Sunspel is a British brand with a long history of making the best men’s underwear. You’ll love their focus on quality and innovation. Sunspel uses Supima cotton, which is soft, strong, and traceable. This fabric feels gentle on your skin and lasts wash after wash.
Sunspel’s reputation comes from its constant drive to improve. They create new fabrics and update classic designs to keep you comfortable. Here’s a quick look at some of their signature materials:
Fabric Name | Description |
---|---|
Quality 14 | Breathable, cellular knit cotton fabric designed in the 1930s for underwear. |
Quality 30 | Bespoke Pique fabric made from 100% Pima cotton. |
Quality 40 | Loopback jersey woven tightly from fine cotton yarns, created in 2011. |
Quality 75 | Warp-knit cotton for lightweight, breathable polo shirts, developed in the 1950s. |
Quality 82 | Fine cotton Jersey made from handpicked long-staple cotton, used for iconic white t-shirts. |
Quality 100 | Developed for Sea Island cotton, emphasizing smoothness on both sides of the fabric. |
You can find the best boxer briefs and the best brief styles in their collection. Sunspel’s underwear feels light and breathable, making it perfect for everyday wear. If you want a brand that cares about both comfort and the environment, Sunspel is a top pick.
Ermenegildo Zegna
Ermenegildo Zegna brings Italian luxury to men’s underwear. You get premium fabrics like Egyptian cotton and silk, which feel soft and luxurious. Zegna’s designs focus on a tailored fit, so your underwear always feels supportive but never tight.
This brand pays attention to every detail. You’ll see flat seams, smooth waistbands, and elegant colors. Zegna’s boxer briefs are a favorite for men who want style and comfort in one package. If you want to feel confident from the inside out, Zegna is a great choice.
Versace
Versace is all about bold style and high fashion. When you wear Versace underwear, you make a statement. The brand uses soft cotton blends and adds signature touches like the Medusa logo and Greek key waistband.
Versace offers some of the best boxer briefs for men who want to stand out. The fit hugs your body, and the designs are always eye-catching. You can choose from classic black or go for something more colorful. If you want the best men’s underwear that combines comfort with a luxury look, Versace is hard to beat.
Note:
Versace’s underwear makes a great gift for anyone who loves designer fashion.
When you shop for the best luxury underwear brands, these five names should be at the top of your list. Each one brings something unique, whether you want timeless style, modern innovation, or bold design. Try a few and see which brand fits your lifestyle best.
Friendtex – Premium Underwear Manufacturer
Brand Overview
You want your underwear to feel special every day. Friendtex helps you achieve that. As a leading manufacturer, Friendtex creates premium underwear and sleepwear for brands that care about quality and style. The company started in China and now works with clients all over the world.
Friendtex stands out because it offers a one-stop solution. You get everything from design to delivery in one place. If you want your own line of underwear or pajamas, Friendtex can bring your vision to life.
Standout Features
Friendtex focuses on what matters most to you: comfort, quality, and innovation. You can choose from a wide range of high-end fabrics like Tencel, bamboo, and organic cotton. The company uses advanced technology to make sure every piece feels soft and fits perfectly.
Friendtex also offers customization, so you can pick your favorite patterns, colors, and styles. If you want underwear that feels as unique as romantic lingerie, Friendtex delivers.
Here’s a quick look at what sets Friendtex apart:
Feature | Friendtex Advantage |
---|---|
Customization | Personalized fit and style |
Sustainability | Eco-friendly materials, certifications |
Comfort | Breathable, seamless, soft fabrics |
Sustainability
You care about the planet, and so does Friendtex. The company uses eco-friendly materials and follows strict standards for ethical production. Friendtex holds several certifications that show its commitment to quality and sustainability. You can trust that your underwear is made with care for both you and the environment.
Certification Name |
---|
GOTS |
OEKO-TEX |
SEDEX |
BSCI |
Better Cotton Initiative |
Product Range
Friendtex offers something for everyone. You can find women’s, men’s, and children’s underwear and pajamas. The product range includes classic basics and trendy designs. Friendtex also creates bespoke sleepwear, so you can match your brand’s style or personal taste.
The company’s focus on quality and comfort means you get products that last and feel great every time you wear them.
Tip: If you want to launch your own premium underwear line, Friendtex makes the process easy and stress-free.
Best Lingerie Brands for Inclusivity

When you shop for the best lingerie brands, you want to feel seen and celebrated. Today’s top labels know that everyone deserves to find their perfect fit, no matter their shape, size, or style.
Let’s look at three brands that lead the way in inclusivity and make you feel confident, whether you’re searching for the best bikini or a supportive bra.
Savage X Fenty
Savage X Fenty has changed the game for the best lingerie brands. You see real people in their ads—different shapes, sizes, and backgrounds. This brand doesn’t just talk about diversity; it lives it. You’ll find a wide range of sizes, so you never have to settle for less.
Savage X Fenty’s marketing features models who look like you and your friends, not just supermodels. The brand’s focus on authenticity and representation makes you feel empowered to embrace your own style.
Savage X Fenty’s approach to inclusivity has made it a disruptor in the lingerie world. You get to choose from bold, fun designs that fit your body and personality. If you want a brand that celebrates individuality and offers the best bikini styles for every shape, Savage X Fenty is a top pick.
Wolford
Wolford stands out for its commitment to inclusive sizing and body positivity. You’ll notice that Wolford keeps expanding its size range, especially in plus-size bras and underwear.
The brand uses diverse models in its campaigns, so you see yourself reflected in their marketing. This approach gives you confidence and helps you find pieces that truly fit.
Wolford’s plus-size segment is growing fast, showing that more people want options that suit their bodies.
The brand’s collaborations and targeted campaigns make it easier for you to discover the best bikini or lingerie set for your needs.
When you choose Wolford, you support a brand that values every body type and keeps you comfortable and stylish.
Natori
Natori believes that beauty comes in every shade and size. The brand’s #MyNatori campaign celebrates customers from all backgrounds, ages, and body shapes. You’ll see real people in their ads, sharing their stories and showing off their favorite pieces. Natori’s slogan, “Your shade. Your size. Your fit. Your desire,” says it all.
Campaign Feature | Details |
---|---|
Representation | Models of various ethnicities and sizes |
Customer Testimonials | Real stories from Natori customers |
Influencer Collaborations | 14 influencers share their unique Natori looks |
Outdoor Advertising | Taxi TV, bus shelters, and more in major cities |
Natori also supports women through charitable work and honors its international roots. When you shop at Natori, you join a community that values empowerment and self-expression. Whether you’re looking for the best bikini or a comfortable everyday bra, Natori helps you find your perfect match.
Top Picks and Recommendations
Choosing the right luxury underwear can feel overwhelming, but you have plenty of great options. Let’s break down which brands shine in comfort, style, inclusivity, and sustainability. You’ll find something for every preference and body type.
Best for Comfort:
If you want underwear that feels soft and gentle all day, try Boody. Their cozy collection uses organic bamboo, which feels smooth against your skin. Zimmerli and Sunspel also stand out for their premium cotton and seamless designs. You’ll notice the difference as soon as you put them on.
Best for Style:
Looking for bold designs and fashion-forward looks? Versace and Agent Provocateur offer eye-catching styles that make a statement. Dedicated brings playful patterns with Fairtrade and organic materials, so you get both style and substance.
Best for Inclusivity:
You deserve underwear that fits your body and celebrates your identity. TomboyX leads the way with gender-inclusive and size-inclusive options. Savage X Fenty and Natori also offer a wide range of sizes and shades, making sure everyone finds their perfect match.
Best for Sustainability:
If you care about the planet, you have several choices. Pact uses organic cotton and ethical manufacturing. Patagonia gives back to environmental causes and offers a variety of styles. Tentree invests in circularity and responsible practices, while BAM Bamboo Clothing and Icebreaker focus on transparency and eco-friendly materials.
Tip: If you want the best overall experience, start with Friendtex. You get comfort, style, inclusivity, and sustainability in one place. Their customization options let you create underwear that fits your needs and values.
Quick Recommendations:
Want everyday comfort? Try Body or Sunspel.
Need bold style? Go for Versace or Dedicated.
Looking for inclusive sizing? Check out TomboyX or Savage X Fenty.
Prefer sustainable choices? Choose Pact, Patagonia, or Tentree.
Dreaming of a custom premium line? Friendtex makes it easy.
You have so many options. Pick what feels right for you and enjoy the luxury every day.
Conclusion
You have plenty of luxury underwear brands to choose from. Each one brings something special—comfort, style, inclusivity, or sustainability. If you want soft fabrics, try Zimmerli or Sunspel.
For bold designs, Versace and Agent Provocateur stand out. Savage X Fenty and Natori offer inclusive sizing. Friendtex gives you custom options and eco-friendly choices.
Ready to upgrade your underwear drawer? Pick a brand that matches your needs and enjoy premium comfort every day!
FAQ
What makes luxury underwear different from regular underwear?
Luxury underwear uses premium fabrics and expert craftsmanship. You get a better fit, softer feel, and stylish designs. These brands focus on comfort and durability, so your underwear lasts longer and feels special every time you wear it.
How do I find the right size for luxury underwear?
Most brands offer detailed size charts. You should measure your waist and hips, then check the chart before you buy. If you’re between sizes, go for the larger one for extra comfort.
Tip: Always read customer reviews for sizing advice!
Are luxury underwear brands eco-friendly?
Many luxury brands care about the planet. You’ll find options made with organic cotton, bamboo, or recycled materials. Look for certifications like GOTS or OEKO-TEX to make sure your underwear is sustainable.
Brand | Eco-Friendly Materials | Certifications |
---|---|---|
Friendtex | Yes | GOTS, OEKO-TEX |
Pact | Yes | Fair Trade, GOTS |
Patagonia | Yes | Bluesign, Fair Trade |
Can I customize my luxury underwear?
Yes! Some brands, like Friendtex, let you choose colors, patterns, and styles. You can create underwear that matches your taste and fits your needs. Custom options make your underwear truly unique.
How should I care for luxury underwear?
You should wash your luxury underwear in cold water and use a gentle detergent. Avoid bleach and high heat. Air dry when possible to keep fabrics soft and colors bright.
Remember: Gentle care helps your underwear last longer!