Mens Underwear Trends Every Guy Should Know in 2025

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If you want to stay ahead of the mens underwear trends​ in 2025, you’ll notice a big focus on comfort, style, and self-expression. Modern fabrics now feel softer, lighter, and even help with moisture and odor, making every day more comfortable for you.

Minimalist designs, neutral colors, and ergonomic pouches show that the best men’s underwear can look great and feel amazing. Today’s fashion trends also celebrate sustainability and inclusivity.

Friendtex leads the way, offering you premium options that match your lifestyle. Ready to upgrade? Try something new and let your underwear reflect who you are.

Key Takeaways

  • Men’s underwear in 2025 focuses on comfort, quality fabrics, and simple, stylish designs that last.

  • Modern cuts like boxer briefs, trunks, and hipsters offer support and a sleek look for everyday wear.

  • Advanced fabrics such as modal, bamboo, and moisture-wicking blends keep you dry and comfortable all day.

  • Sustainable materials and certifications help you choose eco-friendly underwear that protects the planet.

  • Inclusive sizing and customization let you find underwear that fits perfectly and expresses your unique style.

Men’s Underwear Trends 2025

men's underwear trends 2025

Minimalist Designs

You might notice that men’s underwear trends​ in 2025 lean into the “Quiet Luxury” movement. This means you get underwear that looks simple but feels premium. Designers focus on clean lines and classic shapes. You won’t see flashy logos or wild details. Instead, you get subtle branding or sometimes no branding at all.

  • Waistbands stay flat and comfortable, so you never deal with pinching or rolling.

  • Many brands use seamless or flatlock stitching, which means you won’t feel any scratchy seams.

  • Tag-free designs keep you itch-free all day.

  • Materials like MicroModal, Tencel, and premium cottons make each pair soft, breathable, and long-lasting.

You want underwear that feels like an investment, not a throwaway. This trend is all about comfort, quality, and timeless style. Friendtex understands this shift. Their men’s underwear collection uses high-quality cotton blends and classic cuts, giving you that refined, minimalist look without sacrificing comfort.

Neutral and Bold Colors

Color plays a big role in men’s underwear trends​ for 2025. You see a lot of neutral shades—think gray, beige, black, and off-white. These colors work with any outfit and never go out of style. If you like to keep things simple, these are your go-to options.

But maybe you want to stand out. Vibrant patterns and bold colors are also making waves. You can find underwear in deep blues, rich reds, or even eye-catching prints.

This lets you show off your personality, even if it’s just for you. Friendtex offers both classic neutrals and trendy patterns in its range, so you can pick what fits your mood or style.

Tip: Try mixing neutral basics with a few bold pairs. You’ll always have the right style for any occasion.

Modern Cuts

Modern cuts are changing the way you think about comfort and fit. The most popular styles include boxer briefs, trunks, and hipster cuts. These styles give you support where you need it and freedom where you want it. You get a sleek look that works under jeans, shorts, or even dress pants.

  • Boxer briefs remain a favorite because they combine the best of both worlds—support and coverage.

  • Trunks offer a shorter leg, perfect if you want less fabric but still want support.

  • Hipster styles sit lower on your hips and give you a modern, athletic vibe.

Friendtex keeps up with these fashion trends by offering a wide range of styles. Their collection includes everything from classic boxer briefs to modern hipster cuts. You can find the fit that matches your lifestyle and comfort needs.

When you look at the latest men’s underwear trends, you see a clear move toward refined minimalism, versatile colors, and updated cuts. Friendtex stands out by focusing on quality, comfort, and a variety of styles that let you express yourself every day.

Comfort and Function

Advanced Fabrics

You want underwear that feels good all day, no matter what you’re doing. The best men’s underwear trends for 2025 focus on advanced fabrics that keep you comfortable and dry. Modal fibers stand out for their softness and breathability. Microfiber blends give you lightweight durability.

Cotton remains a favorite for its natural feel and comfort. Friendtex uses these materials in their Men’s U-shape Modal fabric briefs, combining cotton and modal for a soft, flexible fit. Nylon blends add stretch and support, perfect for active days. Here’s a quick look at what matters most:

Feature Category

Key Preferences

Details

Comfort Features

Softness, breathability

Modal, cotton, microfiber blends

Functional Features

Moisture-wicking, durability

Nylon, spandex, seamless construction

Popular Styles

Boxer briefs, trunks

Snug fit, support, flexibility

Innovations

Cooling, contour pouches

U-shape design, flatlock seams, tag-free

Ergonomic Fits

Fit matters just as much as fabric. You want underwear that moves with you, not against you. Ergonomic fits use anatomical pouch designs and seamless construction to give you better support and less chafing.

Friendtex’s U-shape briefs feature a contoured pouch that keeps everything in place, whether you’re working out or just relaxing. Compression zones and strategic support areas help with posture and comfort. These design details make a big difference in your everyday comfort.

Moisture-Wicking Tech

Sweat happens, but your underwear shouldn’t make it worse. Moisture-wicking technology pulls sweat away from your skin, keeping you dry and fresh. Modal and nylon fabrics excel at this, drying quickly and resisting odors.

Friendtex uses these blends in their men’s underwear collection, so you stay comfortable during workouts or hot days. Mesh panels and ventilation zones add extra breathability. You get underwear that works as hard as you do.

Tip: Look for seamless construction and moisture-wicking fabrics if you want underwear that feels invisible and keeps you cool.

Friendtex leads the way in men’s underwear trends by combining advanced fabrics, ergonomic fits, and moisture-wicking tech. You get everyday comfort and performance, no matter your routine.

Evolution of Men’s Underwear Styles

evolution of men’s underwear styles

You’ve probably noticed how much men’s underwear has changed over the years. The evolution of men’s underwear styles is easy to spot when you look at your options today. You don’t just pick between boxers and briefs anymore. Now, you get to choose from a huge range of styles that fit your personality and lifestyle.

Rise in Popularity of Briefs

Briefs are making a comeback. You see more guys choosing briefs because they offer support and a clean look. Many men want underwear that feels comfortable during workouts or busy days. The rise in popularity of briefs comes from new fabrics that keep you cool and dry.

Over 75% of young men in the U.S. say they’ll pay more for briefs with moisture-wicking features. You also find briefs in lots of colors and cuts, so you can pick what suits you best. Friendtex offers briefs made with advanced modal blends, giving you breathable comfort and a modern fit.

  • Briefs remain one of the most purchased styles.

  • The rise in popularity is linked to better fabric technology and fashion awareness.

  • Premium briefs are easy to find online, so you get more choices than ever.

Boxer Briefs and Trunks

Boxer briefs lead the market. You get the best of both worlds—support and coverage. Boxer briefs hold about 40% of the global market share. You see them everywhere because they work for almost any body type. The rise in popularity of boxer briefs comes from their comfort and style.

Trunks are another option if you want shorter legs. They’re snug, modern, and perfect for active days. Friendtex’s boxer briefs and trunks use moisture-wicking fabrics and ergonomic pouches, so you stay comfortable all day.

Tip: Try boxer briefs for everyday wear. Switch to trunks when you want less fabric but still need support.

Hipster and Performance Styles

Hipster styles sit lower on your hips and give you a fresh, athletic vibe. You get moderate coverage and a secure fit, which works well with low-rise jeans. Friendtex’s hipster underwear comes in breathable cotton and nylon blends. Performance styles are trending for 2025.

You see features like moisture-wicking fabrics, ergonomic pouches, and tagless designs. These styles are perfect for workouts or busy days. You get comfort, support, and style in one package.

  • Performance styles use modal, bamboo, and nylon for softness and breathability.

  • Sustainability matters, so you find recycled materials in many new styles.

  • Athletic influences show up in boxer briefs, trunks, and hipster cuts.

You have more choices than ever. The rise in popularity of briefs, boxer briefs, trunks, and hipster styles means you can find the perfect fit for your needs. Friendtex’s diverse collection lets you explore every style, from classic to modern performance options.

Sustainability in Men’s Underwear

sustainability in men’s underwear

Eco-Friendly Materials

You see more brands switching to eco-friendly materials in men’s underwear. Organic cotton and bamboo fibers lead the way. Organic cotton grows without harmful chemicals and uses less water than regular cotton.

Bamboo is a fast-growing plant that needs little water and no pesticides. Both materials break down naturally, so they don’t add to landfill waste. If you choose underwear made from these fibers, you help protect the planet and support better farming practices.

  • Organic cotton is soft, breathable, and great for sensitive skin.

  • Bamboo feels smooth and keeps you cool.

  • These materials avoid harmful chemicals and reduce water use.

  • Cotton is renewable and biodegradable, unlike synthetic fabrics that pollute the environment.

Proper care, like gentle washing and line drying, helps your underwear last longer and lowers your impact even more.

Certifications and Standards

Certifications show you which brands take sustainability seriously. You can look for labels like GOTS (Global Organic Textile Standard), OEKO-TEX® STANDARD 100, and Fair Trade Certified.

These standards mean the underwear meets strict rules for organic fibers, safe chemicals, and fair working conditions. Here’s a quick look at some top certifications:

Certification / Standard

Description

GOTS (Global Organic Textile Standard)

Requires at least 70% organic fibers and responsible manufacturing.

OEKO-TEX® STANDARD 100

Tests for harmful substances to keep your skin safe.

Fair Trade Certified

Supports fair wages and safe working conditions.

Friendtex stands out with certifications like GOTS, Better Cotton Initiative, and more. You know you’re getting products that meet high standards for quality and sustainability.

Brand Initiatives

Brands now go beyond just using green materials. You see companies planting trees for every product sold, using recyclable packaging, and working with local communities. Friendtex leads with eco-friendly manufacturing, fair wages, and safe workplaces.

They use advanced technology to cut energy use and waste. Their underwear collection includes options made from organic cotton, bamboo, and recycled fabrics. When you choose these products, you support a greener future and ethical practices.

Tip: Support brands that care about the planet and people. Your choices make a difference.

Influence of Social Media and Celebrities

social media and celebrities men’s underwear

Viral Trends

Social media shapes what you wear, even when it comes to underwear. Platforms like TikTok and Instagram set the pace for men’s underwear trends in 2025. You see new styles go viral overnight, thanks to catchy hashtags and creative videos.

Hashtags like #menunderwear, #luxury, #mensfashion, and #bodygoals pop up everywhere. These trends highlight confidence, inclusivity, and bold style choices. You notice more posts about body positivity and fashion-forward underwear, from boxers to jockstraps.

Trend Aspect

What’s Popular in 2025

Hashtags

#menunderwear, #luxury, #sexy, #gay, #mensfashion, #menstyle, #boxershorts, #briefs, #jockstrap

Themes

Luxury, style, LGBTQ+ inclusivity, body positivity, confidence

Styles

Boxers, trunks, thongs, briefs, jockstraps

Engagement

High post volumes, lots of likes and comments, viral potential

You see how quickly a new cut or color can take off. Friendtex keeps an eye on these viral moments and adapts its designs to match what’s trending, so you always have access to the latest looks.

Celebrity Endorsements

Celebrities and influencers have a huge impact on what you buy. When you see your favorite athlete or actor wearing a certain brand, you want to try it too. In 2025, about 65% of shoppers say they’re more likely to buy underwear if a celebrity endorses it.

Influencer marketing drives premium and designer underwear sales, especially in places like the U.S. and Brazil. You notice more brands teaming up with stars to launch limited-edition collections or viral campaigns.

Influence Aspect

Details

Celebrity Endorsement

65% of people are more likely to buy if a celebrity wears it

Market Impact

Premium brands grow with influencer and celebrity support

Brand Visibility

More engagement, higher sales, and bigger market share

Friendtex collaborates with brands and influencers to create buzzworthy styles that stand out online and in stores.

Online Communities

You don’t just follow trends—you help create them. Online communities on Reddit, Instagram, and TikTok let you share opinions, reviews, and style tips. You join groups that celebrate body positivity, inclusivity, and self-expression.

These spaces give you the confidence to try new styles and talk about what works for you. Friendtex listens to feedback from these communities and updates its collections to fit what real people want.

Note: Social media isn’t just about following trends. It’s about finding your style, connecting with others, and feeling good in what you wear.

You shape the future of men’s underwear every time you like, share, or comment. Friendtex stays connected to these conversations, making sure you always have fresh, on-trend options.

Personalization and Body Positivity

Inclusive Sizing

You deserve underwear that fits you perfectly, no matter your body type. In 2025, brands are stepping up with inclusive sizing, making sure everyone finds their ideal fit. You see more options for plus-size, adaptive, and gender-fluid designs.

The market now offers expanded size ranges and even virtual try-on tools, so you can shop with confidence. Social media buzz and customer feedback push brands to launch more size-inclusive products.

Friendtex leads the way by offering a wide range of sizes and tailored fits. You get briefs, boxers, trunks, and other styles designed for comfort and support. This shift means you never have to settle for a one-size-fits-all approach.

Note: Inclusive sizing helps you feel seen and valued. You get to choose styles that match your body and personality.

Customization Options

You want underwear that feels unique to you. Customization is a huge trend in men’s underwear. Now, you can pick your favorite colors, materials, and even adjust the waistband or leg fit. Brands use smart technologies like seamless construction and temperature-regulating fabrics to boost comfort.

Friendtex stands out by letting you personalize everything from fabric blends to design details. You can select organic cotton, bamboo, or even ribbed cotton for your styles. The table below shows how customization is evolving:

Customization Aspect

What You Can Choose

Size Specificity

Waist, leg, pouch fit

Style Modification

Briefs, boxers, trunks, bikinis

Color Selection

Solids, patterns, bold shades

Material Choice

Cotton, bamboo, eco-friendly blends

You get underwear that matches your lifestyle and feels just right.

Confidence and Self-Expression

Your underwear does more than cover you—it boosts your confidence. Research shows that what you wear affects your mood and self-esteem. When you pick styles that fit well and feel comfortable, you feel empowered. You express your personality through colors, cuts, and materials.

Friendtex gives you plenty of choices, so you can find styles that match your vibe. Whether you like bold patterns or classic neutrals, you get to show off your individuality. The right underwear helps you focus, move freely, and feel good about yourself every day.

Tip: Try different styles until you find what makes you feel confident. Your comfort and self-expression matter most.

Conclusion

You’ve seen how the latest men’s underwear trends for 2025 focus on comfort, style, and sustainability. When you choose modern fabrics like modal or bamboo, you get softness, breathability, and moisture-wicking benefits. Trying new cuts and colors lets you express your personality and boost your confidence.

  • Proper fit and innovative designs help you stay comfortable all day.

  • Sustainable choices support your well-being and the planet.

  • Friendtex offers premium, eco-friendly underwear that matches your lifestyle.

Step out of your comfort zone and explore styles that make you feel great every day!

FAQ

What fabrics should you look for in men’s underwear?

You want soft, breathable fabrics like modal, cotton, bamboo, or nylon. These keep you cool and comfortable all day. Friendtex uses premium blends for extra softness and durability.

How do you find the right fit for your body type?

Try different styles like briefs, boxer briefs, trunks, or hipsters. Check the size chart and measure your waist. Friendtex offers inclusive sizing, so you can always find your perfect fit.

Can you wear performance underwear every day?

Absolutely! Performance underwear uses moisture-wicking and breathable fabrics. You stay dry and comfortable whether you’re working out or just relaxing at home.

Are eco-friendly underwear options better for you?

Yes! Eco-friendly underwear uses organic cotton, bamboo, or recycled materials. You get comfort and help protect the planet. Friendtex offers sustainable choices with top certifications.

How often should you replace your underwear?

Replace your underwear every 6 to 12 months. Look for signs like stretched fabric, fading, or loss of shape. Fresh pairs keep you comfortable and confident.

mens underwear trends
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