You see lingerie everywhere now—on runways, in street style, and all over social media. What used to stay hidden has become a bold part of your everyday fashion. Comfort, support, and self-expression drive this shift.
Brands are reshaping how you view lingerie, moving away from the male gaze and letting you own your look. Social media and celebrities make the underwear trends 2025 feel normal and even empowering. Soft fabrics, vintage vibes, and playful styles show that lingerie is more than just underwear—it’s a statement about you.
Key Takeaways
Lingerie has evolved from being hidden to a bold fashion statement that you can wear openly and confidently.
Visible underwear, sheer fabrics, and high-waisted styles are top trends for 2025, blending comfort with style.
Sustainable materials like organic cotton and bamboo make underwear eco-friendly and gentle on your skin.
Underwear brands now offer inclusive sizes and gender-neutral designs to fit and celebrate every body and identity.
Wearing lingerie as outerwear shows self-expression and body positivity, inspired by celebrities and social media.
Fashion Evolution

Early Influences
You might think that lingerie as outerwear is a new idea, but it has deep roots in history. Let’s look at how underwear started to shape the world of fashion:
In the Victorian Era, women wore corsets to create an hourglass figure. These tight garments defined the shape of dresses and made lingerie a key part of every outfit.
In 1910, Mary Phelps invented the bra. She wanted something more comfortable than a corset, so she created a new kind of support. This small change made a big difference in how women dressed.
As the early 20th century rolled in, slips and stockings became popular. These pieces matched the changing lifestyles of women who wanted more freedom.
The 1920s brought flapper styles. Dresses became looser, and the focus on tight corsets faded. Still, lingerie kept evolving.
By the 1930s and 1940s, designers introduced strapless wire bras and even stick-on bras. These new ideas made lingerie more practical and fun.
The 1950s saw icons like Marilyn Monroe turn glamour lingerie into a fashion statement. Suddenly, lingerie wasn’t just hidden—it was something to show off.
In 1977, Victoria’s Secret opened its doors. This store made lingerie shopping exciting and brought it into the mainstream.
You can see how each step brought underwear closer to the spotlight. These early changes set the stage for today’s fashion-forward lens on lingerie.
1980s-90s Icons
When you think about bold fashion trends, the 1980s and 1990s stand out. During these decades, celebrities and designers pushed underwear into the public eye.
Madonna made bras a public garment. Her cone bra became a symbol of confidence and rebellion.
Cher wore a black thong one-piece in her 1989 music video, causing a stir and making thongs part of pop culture.
Britney Spears and Christina Aguilera showed off thong straps above low-rise jeans. This “whale tail” look became a trend you couldn’t miss.
Runways from Jean Paul Gaultier and Gucci featured visible underwear, making it clear that lingerie belonged in high fashion.
Victoria’s Secret fashion shows, with models like Tyra Banks and Gisele Bündchen, turned the thong into a must-have for anyone following fashion trends.
These icons didn’t just follow trends—they created them. They made it normal for you to see underwear as part of your outfit, not just something hidden underneath.
Underwear Trends 2025

You might notice that underwear trends 2025 are everywhere right now. Designers, influencers, and brands are all pushing the boundaries of what you can wear and how you wear it. Let’s break down the biggest trends you’ll see this year and next.
Visible Panties & Panty Shorts
You don’t have to hide your underwear anymore. Visible underwear is one of the hottest underwear trends for 2025. You’ll spot visible panties peeking out from low-rise jeans, sheer skirts, and even tailored shorts.
This look is bold, playful, and a little rebellious. The visible thong is back, too, with celebrities and TikTok stars showing off the iconic “whale tail” above their waistbands.
Panty shorts are also making waves. These shorts give you more coverage than a thong but still let you play with visibility. You can layer them under sheer dresses or wear them with oversized shirts for a relaxed, youthful vibe. The visible panty line is no longer a fashion faux pas—it’s a statement.
Tip: If you want to try this trend, look for underwear with fun details like lace trims, bright colors, or unique straps. Friendtex’s Cotton thin belt, solid color sexy women’s triangle thong underwear is perfect for this look. The thin belt and lace trim add a stylish touch, and the eco-friendly cotton blend keeps you comfortable.
You’ll also see bikini underwear and high-waisted styles making an appearance under sheer or low-rise outfits. Friendtex offers bikini underwear and high-waisted underwear that work well for these visible underwear moments.
Sheer & Layered Looks
The sheer trend is everywhere for spring/summer 2024. Sheer fabrics like mesh and lace create delicate, see-through effects that let you show off your favorite lingerie. You’ll find bras with unlined cups, intricate embroidery, and multiple straps. These details add interest and make your underwear part of your outfit.
Layering is another big part of underwear trends 2024-2025. You can wear sheer bralettes or strappy lingerie over or under other clothes. This adds depth and makes you look more playful.
Lightweight mesh and stretch fabrics let you experiment with visibility and color. Floral patterns, geometric prints, and bold colors are all in style.
Note: Friendtex uses advanced seamless technology and eco-friendly materials like bamboo and organic cotton for their women’s seamless underwear. These pieces are perfect for layering because they stay smooth under clothes and feel soft against your skin.
If you want to try the sheer trend, look for bras and panties with mesh panels, lace overlays, or strappy designs. Friendtex’s range includes options that combine comfort, style, and sustainability, so you can feel good about your fashion choices.
High-Waisted & Girlish Styles
High-waisted underwear is having a major moment in underwear trends 2024-2025. You’ll see high-waisted briefs, bikinis, and even thongs that sit above your hips and hug your curves. This style gives you a smooth silhouette and full coverage, which many people love for both comfort and confidence.
High-waisted underwear blends vintage glamour with modern needs. It’s practical, stylish, and works for all body types. You can wear high-waisted styles under leggings, dresses, or even as part of a visible underwear look. They stay in place and avoid bunching, making them great for active days.
Girlish styles are also trending. Think soft colors, playful prints, and delicate lace. These looks feel fresh and youthful, perfect for spring/summer 2025. Friendtex’s Lace and Cotton High Rise Panties and custom bikini panties capture this vibe with their mix of comfort, style, and eco-friendly fabrics.
Here’s a quick look at some trending Friendtex products for 2025:
Trend Style | Product Name |
|---|---|
High-waisted | Lace and Cotton High Rise Panties |
Bikini | Custom lace women’s thong sexy bikini panties |
Bikini | Custom threaded solid color cotton bikini panties |
Triangle thong | Cotton thin belt, solid color sexy women’s triangle thong underwear |
You’ll notice that Friendtex stands out for its commitment to sustainable fashion. They use organic cotton, bamboo, and Tencel™ Lyocell, which are better for the planet and your skin.
Their certifications—like GOTS, OEKO-TEX® STANDARD 100, and BCI—show that they meet or exceed global standards for eco-friendly and ethical manufacturing. Friendtex also uses seamless knitting technology, which reduces waste and energy use.
When you shop for underwear trends 2025, you can choose pieces that look good, feel good, and do good for the environment. Friendtex makes it easy to stay on trend while supporting responsible fashion.
Underwear as Outerwear
Runway to Street
You see underwear as outerwear everywhere now, from high fashion runways to your local coffee shop. Designers love to push boundaries, and you get to enjoy the results. On recent runways, brands like Prada and Burberry showed off babydoll nighties and silky slips with built-in bras.
Versace brought back the 1990s Kinderwhore vibe with corset-like underpinnings and thigh-high stockings. Tory Burch mixed sheer shirts with visible bras, while Chanel kept the lingerie-inspired pieces coming in their Spring 2023 collection.
You might notice that this trend isn’t just about showing skin. It’s about layering, texture, and confidence. Hailey Bieber’s 2025 look—white bralette, high-waisted shorts, oversized blazer—shows how you can balance exposure with sophistication.
Zendaya, Rihanna, and Billie Eilish all play with sheer corsets, bustiers, and silk slips, making underwear as outerwear a form of protest and personal storytelling.
Tip: If you want to try this look, start with quality pieces. Friendtex’s Seamless Microfiber Women’s Underwear and Seamless No Show Women’s Underwear give you a smooth base for layering.
These styles stay invisible under clothes but look great when you want a hint of visibility. You can mix them with sheer tops or blazers for a modern, street-ready vibe.
Younger generations, especially on TikTok, love to layer these looks in creative ways. You see dancewear-inspired pieces and pantsless dressing popping up everywhere. The trend is all about expressing yourself and feeling comfortable in your skin.
Celebrity Influence

Celebrities make underwear-as-outerwear feel normal and exciting. You see stars like Anya Taylor-Joy, Sabrina Carpenter, and Jenna Ortega wearing lingerie-inspired outfits on the red carpet.
Events like the Met Gala turn visible underwear and pantsless dressing into global talking points. Kylie Jenner, Bella Hadid, and Julia Fox wear these styles in everyday life, pairing bralettes and crystal-embellished briefs with jeans or skirts.
Designers like Miu Miu and Givenchy support this movement, bringing underwear as outerwear into their collections. Social media influencers amplify the trend, showing you how to style these looks for school, work, or a night out. You get inspired to try new things and celebrate body positivity.
Friendtex helps you join this movement. Their customization options let you pick colors, fabrics, and fits that match your style.
You get high-quality underwear designed for layering and visibility, so you can create your own statement look. Friendtex’s commitment to comfort and sustainability means you don’t have to choose between style and feeling good.
Materials & Styles
Lace, Cotton, Bamboo
You see lace, cotton, and bamboo everywhere in underwear trends right now. Lace adds a touch of elegance and romance to your look. Cotton feels soft and breathable, making it perfect for daily wear. Bamboo stands out for its lightweight feel and natural antibacterial properties.
You get comfort and style, plus eco-friendly options that help the planet. Friendtex uses these materials in their seamless underwear, cotton thongs, and Brazilian styles.
You can choose from lace-trimmed panties, organic cotton briefs, or bamboo blends that keep you cool and fresh. These fabrics support sustainability, reduce irritation, and make you feel good about your choices.
Tip: If you want underwear that feels great and supports ethical fashion, look for pieces made with organic cotton, bamboo, or Tencel. These materials use less water and promote healthier farming.
Seamless & Minimalist
Seamless and minimalist underwear styles are changing how you dress. You get a smooth fit under tight jeans, yoga pants, or bodycon dresses. Seamless thongs and hipsters lie flat against your skin, so you never worry about visible lines. These styles feel like a second skin and move with you all day.
Friendtex uses advanced knitting machines to create seamless designs that reduce irritation and chafing. You can wear them for workouts, travel, or special occasions. Minimalist styles like wireless bras and G-strings use thin straps and soft fabrics, giving you comfort and invisibility.
Seamless underwear is perfect for active days.
Minimalist designs keep your look clean and modern.
Wireless bras offer gentle support without digging in.
Bold Colors & Prints
You see bold colours and prints everywhere, especially among millennials and Gen Z. These vibrant colours let you express your personality and make underwear a fashion statement. Friendtex offers a wide range of colours, from pastels to neon, and prints like florals, stripes, and geometric shapes.
You can pick colours that match your mood or outfit. Wireless bras and Brazilian underwear come in trendy colours and patterns, so you always find something fun. Brands now focus on inclusivity and self-expression, making underwear more than just a basic necessity.
Style | Material | Colours Available |
|---|---|---|
Seamless | Bamboo, Cotton | Pastel, Neon, Prints |
Brazilian | Lace, Modal | Vibrant colours, Floral |
Hipster | Cotton, Bamboo | Stripes, Geometric |
Friendtex’s commitment to eco-friendly fabrics and diverse styles means you get comfort, style, and sustainability in every piece.
Gender & Inclusivity
All Genders
You see underwear brands breaking old rules and making space for everyone. You don’t have to fit into a narrow box anymore. Many companies now offer gender-neutral designs, wider size ranges, and styles that work for all identities.
You can pick what feels right for you, whether you want a classic brief, a binder, or something in between.
Check out how some brands lead the way:
Brand | Gender Inclusivity Initiatives | Additional Notes |
|---|---|---|
Parade | Size-inclusive range XS to 5XL; supports marginalized communities via donations; ethical manufacturing practices | Donates to Black women and LGBTQIA+ youth |
TomboyX | Gender- and size-inclusive underwear from 3XS to 6X; mastectomy bras, swimwear, activewear | Created for LGBTQ community needs |
Origami Customs | Handmade lingerie, swimwear, binders, gaffs, bodysuits for all genders; free custom sizing; community outreach | Global collaborations; team includes queer members |
For Them | Specializes in binders designed for comfort and breaking binary norms | Founded by a queer, non-binary person |
Dapper Boi | Gender-neutral, size-inclusive clothing prioritizing body diversity and personal expression | Addresses ill-fitting clothes in traditional stores |
You get more choices than ever. You can find underwear that matches your style, your body, and your identity. Brands like Friendtex also support this movement by offering customizable options and a wide range of styles for everyone.
Note: When you shop for underwear, look for brands that celebrate diversity and let you express yourself. You deserve to feel seen and supported.
Fit for Every Body
You want underwear that fits your body, not the other way around. Modern designs focus on comfort, flexibility, and confidence. You see brands using stretch fabrics, anatomical pouch designs, and inclusive sizing from XS to 5XL. You get options for every build—average, athletic, fuller, or anywhere in between.
Body Type / Size Category | Key Measurements and Features | Design Considerations |
|---|---|---|
Average Build | Hip-to-waist ratio: 1.0-1.1; Waist: 36-42 inches; Thigh: 21-23 inches | Standard fit; briefs and boxer briefs |
Athletic Build | Hip-to-waist ratio: 1.1-1.2; Waist: 37-43 inches; Thigh: 22-25 inches | Enhanced support; compression zones |
Fuller Build | Hip-to-waist ratio: 0.9-1.0; Waist: 40-50 inches; Thigh: 24-28 inches | Stretch fabrics; wider sizing options |
Size Range | XS to 3XL+ | Inclusive sizing for all shapes |
You see the body positivity movement changing the game. Brands listen to you and create underwear that celebrates every shape. You get a comfortable fit that moves with you and supports your confidence.
Friendtex uses premium cotton, bamboo, and modal to make sure you feel good all day. You can choose styles that work for your lifestyle, whether you want seamless, sporty, or bold prints.
Tip: Try different styles and materials until you find what feels best. Your body is unique, and your underwear should celebrate that.
Cultural Drivers
Empowerment & Body Positivity
You see underwear as street style because it’s about more than just fashion. It’s about feeling strong in your skin.
Brands now show real people—women of color, women with disabilities, and people with different body shapes. You notice ads with unretouched photos and models who look like you. This shift helps you build body confidence and feel proud of who you are.
Many brands, like Friendtex, let you customize your underwear. You pick the colors, fabrics, and styles that match your personality. Friendtex offers sizes from XXS to 4XL and even bra cups up to H and I. You find shades that match your skin tone and see models of all ages and abilities.
Friendtex uses eco-friendly materials, so you feel good about your choices. When you wear underwear that fits and feels right, you express yourself and challenge old ideas about mainstream femininity.
Note: Wearing what makes you happy is a form of empowerment. You get to decide what’s beautiful.
Nostalgia & Innocence
You might love the soft, girlish styles that remind you of the past. Pastel colors, lace, and cotton fabrics bring back memories of vintage fashion. Designers like Miu Miu and Chloé have revived these looks, making them popular again. You see slip dresses and lace nightgowns that feel both innocent and stylish.
This trend isn’t just about looking cute. It’s about reclaiming comfort and innocence in a world that often pushes for bold, sexy looks. You get to choose what feels right for you. For some, these nostalgic styles offer a break from pressure and let you enjoy a softer side of fashion.
Social Media Impact
Social media changes everything. You scroll through TikTok and Instagram and see influencers and celebrities wearing lingerie as outerwear. Hashtags like #LingerieOutfit and #UnderwearAsOuterwear pop up everywhere. Viral videos make these trends spread fast. Sometimes, a single post can boost sales by 200% in just a few hours.
You find inspiration and community online. People share their looks, talk about body positivity, and support each other. Social media helps you see that underwear as outerwear is for everyone—not just models or celebrities.
Friendtex’s inclusive designs and customization options make it easy for you to join in and show off your style.
Commercial Adaptation
Retail Strategies
You see runway trends everywhere, but how do they make it into your daily life? Retailers use smart strategies to turn bold lingerie looks into pieces you want to wear. Here’s how they do it:
They focus on minimalism and comfort. You get clean-cut designs that feel good and look modern, instead of just ornate styles.
Brands use eco-friendly materials and ethical sourcing. This appeals to you if you care about the planet.
You see more body diversity and gender-neutral options. Stores now offer a wider range of sizes and styles, so everyone feels included.
Social media plays a huge role. Brands show real people wearing lingerie as outerwear, making it feel normal and fun.
Many companies live-stream fashion shows and release new collections online right away. You can shop the latest looks as soon as you see them.
Some brands create interactive events or pop-ups. You get to experience the brand in person and connect with the community.
Friendtex helps brands keep up with these trends. You get access to full customization, so you can choose the design, fit, and fabric that match your vision.
Friendtex offers quick turnaround times and flexible order sizes, making it easy for brands to test new ideas or restock bestsellers. Their end-to-end support means you get help at every step, from fabric selection to final production.
Everyday Wearability
You want underwear that fits your lifestyle, not just the runway. Friendtex makes this possible by focusing on comfort-first designs. You get soft, breathable, and seamless fabrics that move with you all day. Their inclusive sizing and customizable fits mean you always find something that works for your body.
Friendtex uses eco-friendly fabrics like organic cotton, bamboo, and modal. These materials feel great and support your values. Their seamless and moisture-wicking technology keeps you comfortable, whether you’re at work, at the gym, or relaxing at home.
You also benefit from Friendtex’s global reach. They ship worldwide, so you can enjoy their products wherever you are. Friendtex holds certifications like GOTS and OEKO-TEX, which show their commitment to ethical and sustainable production. When you choose Friendtex, you get style, comfort, and peace of mind—all in one.
Conclusion
You see underwear-as-outerwear everywhere now, showing how fashion, body image, and self-expression keep changing. Designers blend bold silhouettes and playful details, making lingerie a visible part of your daily look.
You find a balance between empowerment and controversy, with inclusivity and sustainability leading the way. Brands like Friendtex shape these trends by using eco-friendly materials, advanced technology, and offering styles for everybody.
Take a moment to think about your style—explore new looks and let your underwear reflect who you are.
FAQ
What is the underwear-as-outerwear trend?
You wear lingerie or underwear as part of your outfit. You might show a bralette under a blazer or let a lace waistband peek out. This trend lets you express yourself and feel confident.
How do I style visible underwear without feeling exposed?
Start with high-waisted or seamless pieces. Layer with sheer tops or oversized shirts. You can add a blazer or jacket for extra coverage. Pick colors and fabrics that make you feel comfortable.
Are sustainable underwear options better for me?
Yes! Eco-friendly fabrics like organic cotton and bamboo feel soft and breathable. They are gentle on your skin and better for the planet. Friendtex uses these materials, so you get comfort and peace of mind.
Does Friendtex offer underwear for all body types?
Absolutely! You find sizes from petite to plus. Friendtex designs underwear for every shape and style. You can even customize colors and fits to match your needs.